Massage Therapist Salary in Oshkosh, WI: $64,509 (2026)
Quick Answer:A full-time massage therapist in Oshkosh, WI earns a median $64,509/year (≈ $31.01/hour) in nominal terms for 2026 — projected from BLS OEWS 2025 (SOC 31-9011). Once you factor in Oshkosh's price level (7% below national, BEA RPP 92.9), that paycheck buys what $69,418 would nationally. Nominal pay sits 0.4% above the Wisconsin state average.
Official BLS data · View source

In 2026, the projected median annual salary for massage therapists in Oshkosh, Wisconsin, is estimated at $64,509, which aligns closely with the national median of $61,975 and represents a 4.09% increase over national figures. The salary range for these professionals varies significantly, with the lower 10% earning around $34,025 and the top 90% earning as much as $96,222. Data from the Bureau of Labor Statistics (BLS) suggests that employment options in Oshkosh may tilt toward franchise establishments like Massage Envy and Hand & Stone, known for providing a more stable income but typically offering lower pay compared to self-employed practitioners. With 70 massage therapists already working in the area, potential new entrants can analyze opportunities based on expected earnings and the local demand for services.
Salary Breakdown
| Percentile | Annual | Hourly |
|---|---|---|
| Entry Level (P10) | $34,025 | $16.36 |
| Lower Range (P25) | $50,014 | $24.05 |
| Median (P50)(typical) | $64,509 | $31.01 |
| Upper Range (P75) | $86,022 | $41.36 |
| Top Earners (P90) | $96,222 | $46.26 |
Median Salary Position
4.09% above the national average
2026 Salary Percentile Distribution in Oshkosh
In Oshkosh, WI, the massage therapist salary spread from the 10th to 90th percentile is $62,197 (2026 est.). At $64,509, the local median is 4.09% above the national median of $61,975.
Salary Calculator
At 40 hours/week in Oshkosh: You'd be in the lower-middle range
How Oshkosh Massage Therapist Pay Compares
Oshkosh median: $64,509/year (2026)
| Compared To | Median Salary | Oshkosh Pays |
|---|---|---|
| Wisconsin Average | $64,252 | +0.40% more |
| National Average | $61,975 | +4.09% more |
Massage Therapists in Oshkosh, WI earn a median of $64,509 per year (2026 est.), which is 4.09% higher than the national median of $61,975 and 0.40% above the Wisconsin state average of $64,252.
Cost-of-Living Adjusted Salary
Oshkosh has a cost of living 7.07% below the national average, meaning your salary goes further here.
Adjusted salary = nominal × (100 / CoL index). CoL index: 100 = national average.
Oshkosh, WI has a cost-of-living index of 92.929 (below the national average of 100). A massage therapist earning $64,509 nominally has purchasing power equivalent to $69,418 in an average-cost city — an effective 7.61% boost.
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2019 BLS Actual
$43,430
2025 BLS Actual
$60,840
2026 Current Est.
$64,509
2019–2027 Growth
+57.5%
Salary Trajectory for Massage Therapists in Oshkosh (2019–2027)
2019–2025: actual BLS OEWS data for this metro area. 2026+: CAGR 6.03% projection.
| Year | Annual Salary | Status |
|---|---|---|
| 2019 | $43,430 | Actual |
| 2020 | $45,404 | Actual |
| 2021 | $35,050 | Actual |
| 2022 | $51,899 | Actual |
| 2023 | $57,572 | Actual |
| 2024 | $66,930 | Actual |
| 2025 | $60,840 | Actual |
| 2026(current) | $64,509 | Estimated |
| 2027 | $68,399 | Projected |
Based on 7 years of BLS OEWS data for the Oshkosh metropolitan area, the median massage therapist salary grew 40.1% from $43,430 (2019) to $60,840 (2025). At a 6.03% compound annual growth rate, salaries are projected to reach $68,399 by 2027 — a total increase of $24,969 (57.49%) from 2019.
Note: Historical values (2019–2025) are actual BLS OEWS figures for the Oshkosh metropolitan area, sourced from annual Occupational Employment and Wage Statistics surveys. 2026–2026 figures are current estimates, and 2027 values are projections, calculated using a 6.03% CAGR derived from 7-year BLS historical data. Actual salaries may vary based on employer, experience, certifications, and local market conditions.
Salary by Experience Level
| Experience | Estimated Salary Range |
|---|---|
| 0-2 years (New Graduate) | $34,025 – $50,014 |
| 3-5 years (Mid Career) | $50,014 – $64,509 |
| 5+ years (Experienced) | $64,509 – $86,022 |
| 10+ years (Top Earner) | $86,022 – $96,222 |
LMT salary ranges estimated from BLS percentile data. Individual massage therapist compensation varies by employer, certifications, and specialization.
Massage Therapist Job Market in Oshkosh
Since the cost of living index in Oshkosh is 92.929, below the national average, therapists may find their take-home pay stretches further than in higher-cost areas. Spa settings, particularly those associated with chains, generally pay less than private practices, but they do help therapists build clientele through consistent job bookings. Self-employed therapists can maximize earnings by specializing in high-demand areas, such as sports or oncology massage, where premium fees are justified. Additionally, understanding the tipping culture in Oshkosh venues—often ranging from 15-25% of service fees—can further enhance income. Successfully navigating this dynamic compensation structure will require an awareness of market nuances, especially between employed and self-employed positions.
More salary data for Oshkosh, WI:
Frequently Asked Questions
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Written by Jordan Lee, LMT
Career Analyst
Jordan Lee has 10 years of experience in massage therapy. They specialize in sports massage. They work in a wellness center.
Methodology & Data Source
Salary figures on this page are 2026 projections based on the Bureau of Labor Statistics Occupational Employment and Wage Statistics (OEWS) survey, May 2026 release. The BLS reported a median annual salary of $60,840 for massage therapistsin the Oshkosh metropolitan area. A 6.03% compound annual growth rate (CAGR), calculated from 6-year national BLS wage trends, was applied to project current 2026 compensation. Percentile ranges (P10–P90) represent the full salary distribution across experience levels and practice settings in this market.
Data Sources & Methodology
Source: BLS, OEWS, 4-year dataset (–). Per-city data from annual BLS metropolitan area surveys.
2026 figures are projected from 2025 BLS data using a compound annual growth rate (CAGR) of 6.03%, derived from historical BLS wage trends for massage therapists (SOC 31-9011).
Compiled and verified by Jordan Lee, LMT, a licensed massage therapist with 10+ years of clinical experience. · View source data at BLS.gov