Massage Therapist Salary in Marshfield, WI: $60,826 (2026)
Quick Answer:A full-time massage therapist in Marshfield, WI earns a median $60,826/year (≈ $29.24/hour) in nominal terms for 2026 — projected from BLS OEWS 2025 (SOC 31-9011). Once you factor in Marshfield's price level (7% below national, BEA RPP 93.4), that paycheck buys what $65,124 would nationally. Nominal pay sits 5.3% below the Wisconsin state average.
Based on BLS state-level estimates · View source
In 2026, the projected median annual salary for a massage therapist in Marshfield, WI, stands at $60,826, slightly below the national median of $61,975. Salary estimates for local massage therapists range from $35,656 at the lower end (P10) to $94,281 at the higher end (P90), reflecting the diverse employment landscape. Many practitioners in Marshfield find work within established franchises like Massage Envy and Hand & Stone, which typically offer more consistent bookings but generally lower pay compared to self-employed practices. Independent therapists may experience a broader salary spectrum, benefiting from higher per-session fees but facing challenges related to marketing and client acquisition that franchise systems mitigate. The BLS state-level data confirms these insights, emphasizing a varied compensation structure influenced by work settings and the demand for specialized services.
About the Marshfield Market
Salary estimated from Wisconsin average ($46,000) adjusted for local cost of living.
Salary Breakdown
| Percentile | Annual | Hourly |
|---|---|---|
| Entry Level (P10) | $35,656 | $17.15 |
| Lower Range (P25) | $45,046 | $21.66 |
| Median (P50)(typical) | $60,826 | $29.24 |
| Upper Range (P75) | $77,858 | $37.43 |
| Top Earners (P90) | $94,281 | $45.33 |
Median Salary Position
1.85% below the national average
2026 Salary Percentile Distribution in Marshfield
In Marshfield, WI, the massage therapist salary spread from the 10th to 90th percentile is $58,625 (2026 est.). At $60,826, the local median is 1.85% below the national median of $61,975.
Salary Calculator
At 40 hours/week in Marshfield: You'd be in the lower-middle range
How Marshfield Massage Therapist Pay Compares
Marshfield median: $60,826/year (2026)
| Compared To | Median Salary | Marshfield Pays |
|---|---|---|
| Wisconsin Average | $64,230 | -5.30% less |
| National Average | $61,975 | -1.85% less |
Massage Therapists in Marshfield, WI earn a median of $60,826 per year (2026 est.), which is 1.85% lower than the national median of $61,975 and 5.30% below the Wisconsin state average of $64,230.
Cost-of-Living Adjusted Salary
Marshfield has a cost of living 6.60% below the national average, meaning your salary goes further here.
Adjusted salary = nominal × (100 / CoL index). CoL index: 100 = national average.
Marshfield, WI has a cost-of-living index of 93.4 (below the national average of 100). A massage therapist earning $60,826 nominally has purchasing power equivalent to $65,124 in an average-cost city — an effective 7.07% boost.
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2019 BLS Actual
$42,027
2025 BLS Actual
$57,367
2026 Current Est.
$60,826
2019–2027 Growth
+53.5%
Salary Trajectory for Massage Therapists in Marshfield (2019–2027)
2019–2025: actual BLS OEWS data for this metro area. 2026+: CAGR 6.03% projection.
| Year | Annual Salary | Status |
|---|---|---|
| 2019 | $42,027 | Actual |
| 2020 | $42,812 | Actual |
| 2021 | $46,041 | Actual |
| 2022 | $48,936 | Actual |
| 2023 | $54,285 | Actual |
| 2024 | $40,685 | Actual |
| 2025 | $57,367 | Actual |
| 2026(current) | $60,826 | Estimated |
| 2027 | $64,494 | Projected |
Based on 7 years of BLS OEWS data for the Marshfield metropolitan area, the median massage therapist salary grew 36.5% from $42,027 (2019) to $57,367 (2025). At a 6.03% compound annual growth rate, salaries are projected to reach $64,494 by 2027 — a total increase of $22,467 (53.46%) from 2019.
Note: Historical values (2019–2025) are actual BLS OEWS figures for the Marshfield metropolitan area, sourced from annual Occupational Employment and Wage Statistics surveys. 2026–2026 figures are current estimates, and 2027 values are projections, calculated using a 6.03% CAGR derived from 7-year BLS historical data. Actual salaries may vary based on employer, experience, certifications, and local market conditions.
Salary by Experience Level
| Experience | Estimated Salary Range |
|---|---|
| 0-2 years (New Graduate) | $35,656 – $45,046 |
| 3-5 years (Mid Career) | $45,046 – $60,826 |
| 5+ years (Experienced) | $60,826 – $77,858 |
| 10+ years (Top Earner) | $77,858 – $94,281 |
LMT salary ranges estimated from BLS percentile data. Individual massage therapist compensation varies by employer, certifications, and specialization.
Massage Therapist Job Market in Marshfield
The job market for massage therapists in Marshfield features a small but stable cohort of just four professionals, indicating a tight-knit community that may leverage personal connections for referrals. The local cost of living is relatively low, as evidenced by a cost-of-living index of 93.4, enabling therapists to retain more purchasing power from their earnings. While spas and franchise locations often pay less, they also provide essential benefits and consistent clientele that can enhance stability. In contrast, high-earning therapists frequently emerge from specialties such as prenatal, sports, or oncology massage, which command higher rates for services. To maximize earning potential in Marshfield, therapists should focus on cultivating a niche, connecting with local healthcare providers for referrals, and leveraging online marketing to drive client engagement. This strategic approach can help bridge the income gaps commonly seen across various employment settings in the area, making it crucial for those in the field to consider both stability and potential earnings when choosing their practice.
More salary data for Marshfield, WI:
Frequently Asked Questions
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Written by Jordan Lee, LMT
Career Analyst
Jordan Lee has 10 years of experience in massage therapy. They specialize in sports massage. They work in a wellness center.
Methodology & Data Source
Salary figures on this page are 2026 projections based on the Bureau of Labor Statistics Occupational Employment and Wage Statistics (OEWS) survey, May 2026 release. The BLS reported a median annual salary of $57,367 for massage therapistsin the Marshfield metropolitan area. A 6.03% compound annual growth rate (CAGR), calculated from 6-year national BLS wage trends, was applied to project current 2026 compensation. Percentile ranges (P10–P90) represent the full salary distribution across experience levels and practice settings in this market.
Data Sources & Methodology
Salary data for Marshfield is estimated from official BLS state-level occupational wage data (2025), adjusted for regional cost-of-living differences using BEA RPP (Regional Price Parities).
2026 figures are projected from 2025 BLS data using a compound annual growth rate (CAGR) of 6.03%, derived from historical BLS wage trends for massage therapists (SOC 31-9011).
Compiled and verified by Jordan Lee, LMT, a licensed massage therapist with 10+ years of clinical experience. · View source data at BLS.gov