Massage Therapist Hourly Pay in Jacksonville, FL: $25.80 (2026)
Quick Answer:Hourly pay for a massage therapist working in Jacksonville, FL runs $25.80 at the median for 2026 — annualizing to $53,651 at a standard 2,080-hour year. Figures projected from BLS OEWS 2025 (SOC 31-9011). Weighted against Jacksonville's regional price level (BEA RPP 99.5, 1% below national), each hour of work buys what $25.93 nationally would. A 24-hour part-time schedule grosses $32,195 per year.
Official BLS data · View source
In Jacksonville, FL, the projected median hourly pay for massage therapists is $25.80, which is notably lower than the national hourly median of $29.80. This discrepancy highlights the specific economic context of the region, which may affect part-time and per-diem workers. For those who choose to work a part-time schedule, such as three days a week, the flexibility can be appealing, particularly in settings like spas, chiropractic clinics, and mobile practices. Entry-level rates begin around $16.10, while more experienced professionals can earn up to $40.29 per hour. This range within the local market reflects the diverse environments in which massage therapy is practiced, including hotel spas and private home services. All data provided is sourced from the Bureau of Labor Statistics based on 2025 figures, projected to 2026.
Massage Therapist Hourly Wage Breakdown
| Percentile | Hourly Rate | Per 8hr Shift |
|---|---|---|
| Entry Level (P10) | $16.10 | $128.76 |
| Lower Range (P25) | $23.50 | $187.97 |
| Median (P50) | $25.80 | $206.38 |
| Upper Range (P75) | $32.50 | $259.99 |
| Top Earners (P90) | $40.29 | $322.33 |
Estimated Annual Income by Work Schedule in Jacksonville
Based on $25.80/hr median hourly rate · 2026 est.
At $25.80/hr, a massage therapist working full-time (40 hr/wk) in Jacksonville, FL can expect to earn approximately $53,658 per year (2026 est.). Part-time hygienists working 24 hours per week would earn around $30,957. With a cost-of-living index of 99.48 (below the national average), these earnings stretch further in Jacksonville.
Hourly Rate Calculator
Schedule Comparison in Jacksonville
| Schedule | Weekly | Monthly | Annual |
|---|---|---|---|
| Full-Time (40 hrs) | $1,031.88 | $4,471 | $53,658 |
| Part-Time (24 hrs) | $619.13 | $2,683 | $32,195 |
| Per Diem (16 hrs) | $412.75 | $1,789 | $21,463 |
Compare LMT Wages With Similar Roles
| Role | Median Hourly |
|---|---|
| Massage Therapist (Jacksonville) | $25.80 |
| Physical Therapist Assistant (National Avg) | $31.26 |
| Occupational Therapy Assistant (National Avg) | $32.45 |
| Medical Assistant (National Avg) | $20.14 |
| Exercise Trainer/Fitness Instructor (National Avg) | $23.95 |
Massage Therapists in Jacksonville, FL earn a median of $53,651 per year (2026 est.), which is 13.43% lower than the national median of $61,975 and 1.20% above the Florida state average of $53,015.
Massage Therapist Hourly Pay vs. Cost of Living
Working 24h/week at $25.80/hr = $32,195/year (purchasing power: $32,362).
Working 40h/week (full-time) = $53,658/year (purchasing power: $53,936).
CoL index: 99.484 (100 = national average). Your dollars stretch further here.
2019 BLS Actual
$17.42/hr
2025 BLS Actual
$24.33/hr
2026 Current Est.
$25.80/hr
2019–2027 Growth
+57.0%
Hourly Rate Trajectory for Massage Therapists in Jacksonville (2019–2027)
2019–2025: actual BLS OEWS data for this metro area. 2026+: CAGR 6.03% projection.
| Year | Hourly Rate | Status |
|---|---|---|
| 2019 | $17.42/hr | Actual |
| 2020 | $21.85/hr | Actual |
| 2021 | $18.64/hr | Actual |
| 2022 | $21.93/hr | Actual |
| 2023 | $23.03/hr | Actual |
| 2024 | $24.07/hr | Actual |
| 2025 | $24.33/hr | Actual |
| 2026(current) | $25.80/hr | Estimated |
| 2027 | $27.35/hr | Projected |
Based on 7 years of BLS OEWS metropolitan area data, the median hourly rate for massage therapists in Jacksonville grew 39.7% from $17.42/hr (2019) to $24.33/hr (2025). At a 6.03% projected growth rate, hourly pay is expected to reach $27.35/hr by 2027. Part-time and per-diem massage therapists can use this multi-year trend to benchmark future contract negotiations.
Note: Historical values (2019–2025) are actual BLS OEWS figures for the Jacksonville metropolitan area, sourced from annual Occupational Employment and Wage Statistics surveys. 2026–2026 figures are current estimates, and 2027 values are projections, calculated using a 6.03% CAGR derived from 7-year BLS historical data. Actual salaries may vary based on employer, experience, certifications, and local market conditions.
Working as an Hourly Massage Therapist in Jacksonville
Taking a closer look at the part-time earning potential, a massage therapist working three days a week may bring home around $32,064 annually, a figure that can dramatically differ from full-time earnings. For per-diem or agency therapists, Jacksonville also provides varied income opportunities, with session rates typically ranging from $25 to $40 in chain spas, while independent mid-tier therapists can bill $60 to $100 per session. Self-employed practitioners, depending on their client base, can achieve rates of $80 to $150 for a 60-minute session, and mobile service providers may command $120 to $200 per appointment. The choice of employer significantly influences hourly pay; for example, therapists at franchise chains like Massage Envy generally earn less compared to their self-employed counterparts who bear more overhead costs but enjoy the benefit of higher earnings per session. Negotiation strategies are crucial for securing favorable rates—consider highlighting unique skills or specialties and being open to discussion around both pay and benefits, especially as some may prefer stability over higher hourly pay without insurance coverage.
More salary data for Jacksonville, FL:
Frequently Asked Questions
What is the hourly rate for massage therapists in Jacksonville in 2026?
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Written by Jordan Lee, LMT
Career Analyst
Jordan Lee has 10 years of experience in massage therapy. They specialize in sports massage. They work in a wellness center.
Methodology & Data Source
Hourly wage figures on this page are 2026 projections based on the Bureau of Labor Statistics Occupational Employment and Wage Statistics (OEWS) survey, May 2026 release. A 6.03% compound annual growth rate (CAGR), derived from 6-year national BLS wage trends, was applied to estimate current 2026 hourly rates for massage therapists in Jacksonville. Part-time and full-time income estimates assume consistent weekly hours and do not account for overtime, benefits, or seasonal variation.
Data Sources & Methodology
Source: BLS, OEWS, 7-year dataset (–). Per-city data from annual BLS metropolitan area surveys.
2026 figures are projected from 2025 BLS data using a compound annual growth rate (CAGR) of 6.03%, derived from historical BLS wage trends for massage therapists (SOC 31-9011).
Compiled and verified by Jordan Lee, LMT, a licensed massage therapist with 10+ years of clinical experience. · View source data at BLS.gov