Massage Therapist Pay

San Francisco vs West Covina: Massage Therapist Salary (2026)

Compare massage therapist salaries between San Francisco, CA and West Covina, CA. All figures are 2026 estimates projected from BLS 2025 data.

San Francisco, CA
$42,709
$20.54/hr
West Covina, CA
$53,286
$25.62/hr

Side-by-Side Comparison

MetricSan Francisco, CAWest Covina, CA
Median Salary$42,709$53,286
Hourly Rate$20.54$25.62
Entry Level (P10)$39,157$31,641
25th Percentile$40,609$40,087
75th Percentile$73,977$68,207
Top Earner (P90)$101,259$82,594
Total Employed1,80025
Side-by-side bar chart comparing San Francisco ($42,709) and West Covina ($53,286) massage therapist salaries.San FranciscoWest CovinaMedian Salary$42,709$53,286Entry Level (P10)$39,157$31,641Top Earner (P90)$101,259$82,594US Median $61,975

Verdict

San Francisco and West Covina are closely matched on overall massage therapist compensation, each winning on different metrics.

The salary gap between San Francisco and West Covina is $10,577 (24.77%). West Covina's median is -14.02% compared to the US national median of $61,975.

Salary Range Comparison

The full salary range (10th to 90th percentile) in San Francisco spans $62,102,West Covina spans $50,953. San Francisco has a wider pay range, meaning more potential for high earners but also more variation.

San Francisco
P10 (Entry)$39,157
P25$40,609
Median$42,709
P75$73,977
P90 (Top)$101,259
West Covina
P10 (Entry)$31,641
P25$40,087
Median$53,286
P75$68,207
P90 (Top)$82,594

Cost-of-Living Adjusted Comparison

After cost-of-living adjustment, West Covina ($47,114 effective) pays 27.54% more than San Francisco ($36,941 effective).

San Francisco
Nominal: $42,709
CoL Index: 115.613
Adjusted: $36,941
West Covina
Nominal: $53,286
CoL Index: 113.1
Adjusted: $47,114

Cost-of-living adjustment: salary × (100 / CoL index). Index of 100 = national average.

Which City Is Right for You?

Choose San Francisco if…

  • Better top-earner potential ($101,259)
  • Larger job market (1,800 employed)
  • You prefer the California area and lifestyle

Choose West Covina if…

  • Higher median salary ($53,286/year)
  • Better purchasing power (CoL-adjusted: $47,114)
  • You prefer the California area and lifestyle

Historical Salary Growth Comparison

Based on BLS OEWS metropolitan area data, massage therapist salaries in San Francisco grew -13.6% from 2019 to 2025, compared to -23.5% growth in West Covina over the same period.

San Francisco, CA

+-13.6%

$46,600 (2019) → $40,280 (2025)

West Covina, CA

+-23.5%

$65,737 (2024) → $50,256 (2025)

View Full Salary Data

Frequently Asked Questions

Which city pays massage therapists more: San Francisco or West Covina?

West Covina has a higher median massage therapist salary at $53,286/year, compared to San Francisco at $42,709/year — a difference of $10,577 (24.77%).

What is the hourly rate difference between San Francisco and West Covina?

San Francisco massage therapists earn $20.54/hr while West Covina hygienists earn $25.62/hr (2026 est.).

Should I relocate from San Francisco to West Covina as a massage therapist?

Consider more than just salary when comparing San Francisco and West Covina. Factor in cost of living (CoL-adjusted: San Francisco = $36,941, West Covina = $47,114), job availability (1,800 vs 25 employed), commute, and career growth potential.

What do entry-level massage therapists earn in San Francisco vs West Covina?

Entry-level (10th percentile) massage therapists earn $39,157 in San Francisco and $31,641 in West Covina. The San Francisco area offers higher starting salaries.

Related Comparisons

JL

Written by Jordan Lee, LMT

Career Analyst

Jordan Lee has 10 years of experience in massage therapy. They specialize in sports massage. They work in a wellness center.

Clinically reviewed by Amina Patel, LMTData verified by Carlos Ramirez, LMT

Methodology & Data Source

All salary figures are 2026 projections based on BLS OEWS May 2025 data. A 6.03% CAGR (derived from 6-year national BLS trends) was applied to estimate current compensation. Cost-of-living adjustments use BEA Regional Price Parity data. Actual salaries vary by employer, certifications, and experience.

Data Sources & Methodology

Source: BLS, OEWS , released .

Compiled and verified by Jordan Lee, LMT, a licensed massage therapist with 10+ years of clinical experience. · View source data at BLS.gov